P&G’s Moeller said they remain committed to an ‘integrated strategy of a focused product portfolio of daily use categories, where performance drives brand choic
The beauty industry strategizes for a strong rebound—as L’Oréal is #1, Unilever #2, & Estée Lauder Cos. is #3 in our annual top 20 global beauty companies list.
As more people spend time in virtual worlds, beauty brands want to be there too—offering novel ways for consumers to experience their products and services.