03.04.14
Famed nail artist Madeline Poole will now be lending a hand to leading nail brand Sally Hansen, as she takes on the multifaceted roles of global color ambassador, trend expert and artistic advisor. As part of the collaboration, Poole will help set the artistic direction for a new generation of modern nail looks and collections with her fashion-forward vision on a worldwide basis. Additionally, she will create the nail looks for Sally Hansen’s exclusive nail sponsorship with Stella McCartney Collections in 2014. Sally Hansen says it tapped the nail artist for her “expertise in nail color and trends, cool factor, social media following and reputation for creating nail looks with a creative edge.” Coty Beauty's president, Renato Semerari and senior vice President, Johanna Businelli said the strategic alliance will further position Sally Hansen as the modern, color authority.
