02.09.15
Coty has chosen American actor Scott Eastwood as the new face of Davidoff Cool Water - and he will star in the fragrance’s new worldwide ad campaign. The first TV commercial and print ad for the fragrance will debut summer 2015.
Eastwood will play the lead in Twentieth Century Fox’s upcoming film, "The Longest Ride," which will be released April 10, 2015. The actor co-starred alongside Brad Pitt and Shia LaBeouf last year, in Fury.
Coty says Eastwood was the ideal choice for the scent. Born and raised by the sea in California and Hawaii, Eastwood is a lifelong ocean lover, passionate about surfing.
Steve Mormoris, Coty Chief Marketing Officer Fragrances, said:
"Scott Eastwood is rising star in Hollywood who has always been committed to the ocean and to nature. He represents a new kind of man: Scott Eastwood is part of a new generation of man who is outdoorsy, adventurous and cares about the environment but doesn't take himself too seriously. He truly embodies the spirit of DAVIDOFF Cool Water.”
Eastwood will play the lead in Twentieth Century Fox’s upcoming film, "The Longest Ride," which will be released April 10, 2015. The actor co-starred alongside Brad Pitt and Shia LaBeouf last year, in Fury.
Coty says Eastwood was the ideal choice for the scent. Born and raised by the sea in California and Hawaii, Eastwood is a lifelong ocean lover, passionate about surfing.
Steve Mormoris, Coty Chief Marketing Officer Fragrances, said:
"Scott Eastwood is rising star in Hollywood who has always been committed to the ocean and to nature. He represents a new kind of man: Scott Eastwood is part of a new generation of man who is outdoorsy, adventurous and cares about the environment but doesn't take himself too seriously. He truly embodies the spirit of DAVIDOFF Cool Water.”
