08.23.17
USANA, which manufactures nutritional supplements and more health products. announced that it will launch a new skincare line in February 2018 -- Celavive. The announcement was made at the company's annual International Convention.
Celavive products are formulated with USANA's "InCelligence Technology," the company says, which delivers skincare benefits that specifically target the user's unique beauty needs.
"We're thrilled to include our cell-signaling technology in our new skincare line," said Ashley Collins, USANA's VP of marketing & public relations. "Celavive is going to revolutionize the skincare market, providing consumers the unique ability to reduce the appearance of wrinkles and improve the look of tone and texture in their skin."
The company's exclusive Cell-Signaling Complex claims to "support the natural communication between skin cells to awaken their natural renewing ability," the company says, adding that the technology goes beyond traditional skincare regimens to "activate youth-preserving beauty functions."
The products also feature USANA's Olivol Botanical Blend, a unique combination of fruit extracts that have been clinically shown to provide 24 hours of rich hydration after just one application.
"To have products that not only utilize this advanced technology, but are also formulated with a multitude of other incredible skincare ingredients is why I've chosen to partner with USANA," said Dr. Jennifer Lee, dermatologist.
