05.01.18
Governors Island is a prime venue New York's prime venue for summer galas -- and now it has its own fragrance. Bond No. 9 New York is launching the Governors Island fragrance on June 1.
The Eau de parfum was inspired by the 172-acre island that is a 10-minute ferry ride from Wall Stree, as well as Brooklyn. The island is open to the public every May through October, and offers panoramic views of Manhattan.
Governors Island activities include canoeing, zip-lining, rock-climbing, and picnicking -- but it is most known for hosting summer galas, including: a Poetry Festival; a lavish Dîner en Blanc, where guests wear all white; a rosé-wine-themed Pinknic revelry, where attendees dress in pink and white; and the notorious Jazz Age Lawn Party, with guests in flapper attire sipping '20s cocktails, and dancing the Charleston.
"Of course, all these galas need to be scented," states Bond No. 9. Governors Island eau de parfum is hypnotic, seductive, addictive, and incense-filled -- which at first seems at odds with an island famed for its recreational activities, the brand explains in a press release.
The company continues, "At Bond No. 9, we welcome this off-kilter dissonance--which is one important direction for fragrances (as well as for fashion) today. And besides, the deep, magical allure of Governors Island, the fragrance, actually invokes the smells of the island's dense woodlands."
More Details About the Scent
The fragrance is a "rule-breaking symphony of tenacious forest notes—the kind that are typically used in drydowns," Bond No. 9 states. "But here, they constitute the entire composition, starting with warm, concentrated resin incense. This soon segues into a heart of dark, honeyed ambrox (simulating ambergris) and dry, tobacco-like cedarwood, creating a halo-like glow."
The base notes include an animal-like white musk, combined with muscenone (a booster musk), and a soft, feminine version of that crisp tropical grass, vetiver.
Like all Bond No 9 fragrances, it is unisex scent -- but one that "men assuredly will love," the brand says.
The Bottle
Bond No 9's signature bottle shape is opaque white, and decorated in "seaworthy blue and gold visuals," the brand says.
The Governors Island bottle features the Bond No. 9 token on one side, and features the names of the island's must-see venues, including Hammock Grove, which has red hammocks that offer a view of the Statue of Liberty.
Governor's Island fragrance will be sold at Bond No. 9 New York Boutiques, Saks Fifth Avenue nationwide, select Bloomingdales stores, Harrods UK, and on the brand's website.