01.03.24
The Body Shop, which was recently sold by Natura &Co to Aurelius, has achieved 100% vegan product formulations across all ranges including skincare, body care, haircare, makeup and fragrance. Furthermore, the entire product formulations portfolio has been certified by the Vegan Society.
The beauty retailer has achieved the ambitious target it set itself in 2021, when 60% of its products already carried the Vegan Society trademark.
According to Research and Markets, the vegan cosmetics industry is predicted to grow with a 6.31% compound annual growth rate between 2023-28 and reach $24 billion by 2028. With over one in ten young people surveyed in the UK saying that 'vegan' is an important factor in their health and beauty purchase decisions, this move from The Body Shop also responds to growing customer demands.
The certification process is extremely thorough, with a meticulous assessment of every supplier and manufacturer of raw materials within the product catalogue. For The Body Shop, this meant over 4000 ingredients had to be validated for over 1000 products to carry the stamp.
Ian Bickley, Chief Executive Officer, The Body Shop says: "We did it! Every single product formulation from The Body Shop is now certified by The Vegan Society. We know that vegan beauty matters to millions of people around the world, and we've worked tirelessly to achieve this huge milestone. We were the first beauty company to fight against animal testing in cosmetics. We were the first major global beauty brand to use cruelty-free musk in our fragrances. We have now achieved another global first."
Director of Business Development at The Vegan Society, Chantelle Adkins, comments: "Today we are extending a massive congratulations to The Body Shop for achieving 100% of their product formulations being vegan and certified with The Vegan Society's Vegan Trademark. This has been a massive project for them and showcases their commitment and dedication to vegan beauty. We hope that this significant step sets a global standard for other beauty brands to follow and inspires further change to reduce animal use and exploitation across the industry."
The beauty retailer has achieved the ambitious target it set itself in 2021, when 60% of its products already carried the Vegan Society trademark.
According to Research and Markets, the vegan cosmetics industry is predicted to grow with a 6.31% compound annual growth rate between 2023-28 and reach $24 billion by 2028. With over one in ten young people surveyed in the UK saying that 'vegan' is an important factor in their health and beauty purchase decisions, this move from The Body Shop also responds to growing customer demands.
About the Vegan Society Certification
The Vegan Society represents the global gold standard in vegan certification across multiple industries, providing a trusted trademark for The Body Shop products.The certification process is extremely thorough, with a meticulous assessment of every supplier and manufacturer of raw materials within the product catalogue. For The Body Shop, this meant over 4000 ingredients had to be validated for over 1000 products to carry the stamp.
Ian Bickley, Chief Executive Officer, The Body Shop says: "We did it! Every single product formulation from The Body Shop is now certified by The Vegan Society. We know that vegan beauty matters to millions of people around the world, and we've worked tirelessly to achieve this huge milestone. We were the first beauty company to fight against animal testing in cosmetics. We were the first major global beauty brand to use cruelty-free musk in our fragrances. We have now achieved another global first."
Director of Business Development at The Vegan Society, Chantelle Adkins, comments: "Today we are extending a massive congratulations to The Body Shop for achieving 100% of their product formulations being vegan and certified with The Vegan Society's Vegan Trademark. This has been a massive project for them and showcases their commitment and dedication to vegan beauty. We hope that this significant step sets a global standard for other beauty brands to follow and inspires further change to reduce animal use and exploitation across the industry."